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Investment Property
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This course is designed to broaden the real estate associate's knowledge
in the area of investment property and to understand the general nature
and various types of investments, and their similarities and
differences. Special emphasis is placed in evaluating the elements
of investments to determine cash flow and profit potential, and sources
of funds for personal involvement in the purchase and sale of investment
property.
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The Competitive Market Analysis
Competitive Market Analysis is the most effective instrument in
supporting the real estate salesperson's recommended selling price to a
home owner. Proper presentation of a quality CMA results in competitively
priced properties which, in turn means a swift sale and satisfied client.
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The Listing Presentation
One of the keys to a successful career in the Real Estate Business
is the ability to get listings. This course concentrates on quality
listing presentations designed to develop effective listing skills -
turning listing possibilities into probabilities. Ways are spelled out
to improve applications of conventional listing presentations as well as
the use of highly effective innovative approaches. Getting a listing
means selling an intangible - your own ability.
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From
Contract To Closing
This course covers the sales associate's responsibilities from
contract to closing to include post closing activities. By custom and to
the extent required by law, the real estate sales associate working with
or for the seller and buyer must fulfill duties and otherwise assist in
the completion of the sale after the sales contract is signed. The period
between the signing of the sales contract and the closing requires the
sales associate to use all of his or her diligence and expertise to help
in avoiding delays, misunderstandings, and a feeling on the part of the
seller and buyer that the salesperson did not provide an appropriate level
of service.
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Real Estate Contracts
Real Estate Contracts focuses on basic concepts, definitions, and
issues that are important in the real estate sales contract. Emphasis is
given on preparing offers and counteroffers that are legally sufficient
and reflect the wishes of the prospective buyer and seller and for guiding
the parties in accepting offers or counteroffers that result in blinding
contracts. This course also examines issues and problems that often arise
about real estate contracts in Georgia and provides guidance to sales
associates concerning agency relationships as set forth under BRRETA.
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Self-Promotion and Advertisement
This course is designed to improve and strengthen the
salespersons' ability to promote both themselves and their product -
real estate. Effective self-promotion enhances the salesperson's
personal image thus attracting both buying and selling prospects.
Persuasive classified advertising stimulates buyer response resulting in
new business.
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Prospecting For Listings
Truly
successful real estate salespersons achieve success primarily through
their listing activities.
A few listings do walk through the front door, but generally you
have to beat the bushes to find them.
This course spells out ways to improve your listing activities as
well as highly effective innovative approaches to developing new sources
of listings.
Having a good stock-in-trade of quality listings is essential for
success in the challenging world of real estate sales.
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Professional Image
Like
a flag unfurling as it comes into view, the image you project makes a
statement before you have a chance to say a word.
Experts say that your bearing, body language, clothing, and
facial expression convey 55 percent of the message received by the
person you are addressing.
First
impressions are especially important in
real estate sales work, where trust and confidence must be
quickly and firmly established.
This course concentrates on image building techniques and
acquiring the positive mental attitude that projects the image of a
winner.
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Ethics-Your Promise of Professionalism
Everyone wants to work with the best. As a member
of the
National Association of
realtors® and thus a REALTOR® you
inherit a privilege and an obligation that sets you apart from the rest.
To customers, clients and the public, your adherence to the Code
provides important assurance of your integrity and professionalism.
Among fellow Realtors® the code serves as the "golden rule" for conduct
and the basis for the organizations valuable disputer resolution system.
We have entered the new National Association of Realtors Quadrennial
Ethics Training Cycle. The second four-year cycle begins January
1, 2005. Realtors failing to meet the deadline face suspension of
their Realtor membership.
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Prospecting for & Working With Buyers
One
of the hallmarks of highly successful real estate sales associates is
their dedication to providing "full" service to buyers.
This service includes developing the skill to determine the
buyers housing needs, qualifying the buyer's ability to buy property,
and winning techniques in showing property and overcoming objections.
This course will refine the salesperson's skills in meeting their
obligations of professional service, fair and honest treatment, and good
faith to the buyers who have placed their trust and confidence in them.
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How to
Attract More Buyers & Create More Sales
Featuring Jeff Ellias-Nationally renowned
author and finance expert. Jeff Ellias gives one of the finest Real
Estate Finance & Tax Courses available in America! He will show
you how a better grasp of financing and real estate tax laws will
substantially increase your sales volume and commission income while
giving your buyers and sellers exactly what they want. His wide
ranging experience and extensive knowledge of real estate finance are of
tremendous benefit to his audiences.
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